brief

When I was hired by DB Squared, Inc. in 2013 as their first ever marketing “person,” their website had never produced a single lead even though it was 5 years old.

I re-wrote the existing web content for SEO over my first two months there, and within 2 months the website began producing SQL that converted (my boss was thrilled!)

I served as marketing director from 2013 – 2017, during which time their main book of business increased nearly 60%. The company became attractive as an acquisition and was sold to a competitor in 2017.

My work included:

• complete website redesign (2x), one in Kentico and the second as migration to WordPress
• lead generation
• email marketing, email automation, drip campaigns
• social media
• SEO copywriting
• graphic design
• brochures and sale sheets